There's no single answer, because both chains price by area and neither is cheapest on everything. Walmart is widely known for everyday low prices, while Target leans on sales and its Circle deals. The reliable way to know is a basket test: compare the unit price of the 15–20 items you buy most at both, at your local stores.
Why national comparisons don't settle it
- Prices vary by location. Both chains price by area based on local costs and competition. See how grocery pricing works.
- Different strengths. One may win on pantry staples and the other on household goods or seasonal items.
- Sales and member prices move week to week, which changes the answer.
- Store brands differ. Comparing name brands only tells you part of the story.
The basket test (about 15 minutes)
- Write down your top 15–20 items, the ones you buy nearly every week.
- Scan each item in one store to capture prices across stores, including the other chain.
- Compare unit prices, not package prices, since sizes differ.
- Tally the winners. You'll usually find each store wins a group of items.
- Decide your split: one main store plus a top-up trip, or switch entirely.
- Scan the barcode of the item on the shelf with Price Match Paradise. No account needed to start.
- Review matching offers across supported retailer sources, with stock status and price-match guidance when the retailer data is available.
- Decide in the aisle: ask for a match, buy it here because it's already the best price, or pick it up where it's cheaper.
Price policies compared
| Walmart | Target | |
|---|---|---|
| Matches competitors | No | No (since July 2025) |
| Matches own website | Yes, in store at checkout | Yes, plus 14-day adjustments |
| Price drop refunds | No | 14 days |
| Loyalty | Walmart+ (paid) | Target Circle (free) |
Details in Walmart's policy and Target's policy.
Don't stop at two stores
Aldi, Lidl, regional grocers, warehouse clubs and pharmacies can all beat both on specific items. A scan compares them all at once, so you're choosing on facts instead of reputation. See also 25 grocery saving tips.
FAQ
Is Walmart cheaper than Target?
It depends on the items and your area. Both price by location, and each tends to win on different categories. Compare the unit prices of the items you buy most.
Does Target price match Walmart?
No. Target stopped matching competitors in July 2025 and only matches its own prices.
Does Walmart price match Target?
No. Walmart only matches Walmart.com prices in its US stores.
How do I compare grocery prices between stores?
Use unit prices for the 15–20 items you buy most, and compare them at your local stores. A barcode scanner app does this in seconds per item.
Which store wins your basket?
Scan your weekly items and compare 50+ supported retailer sources in one search. Free to start, no account needed.
Keep reading
Sources: Walmart policies · Target Price Match Guarantee. Summary as of September 22, 2026. Policies change and individual stores have discretion, so confirm with the store. Price Match Paradise isn't affiliated with or endorsed by any retailer mentioned.
Price Match Paradise Team
We build the barcode price comparison app that helps shoppers find the lowest price on the item in their hand. Spotted a policy change? Let us know.